Overview:
This course surveys the current e-commerce landscape broadly — e-tailing, advertising, social media, e-payment, mobile commerce, etc., and provides a comprehensive understanding of how information technologies reshape organizations’ value chain and transforming competitions within and across different industries.
Specialized Courses
1.Electronic Commerce in China
2.Internet Marketing
3.Business Data Analysis
4.Innovation and Entrepreneurship
5.Cross-border Electronic Commerce and International Trade
6.Basic Chinese
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